joe dressner

My name is Joe Dressner and I'm The Wine Importer of many French, an increasing number of Italian wines and a Port. I am part of a company, Louis/Dressner Selections, which tries to find interesting and often unusual wines that express the terroir the wines come from and the talent and hard work of the winemakers. This site is my personal spot and has no relation to the company I work for.

The point of this site is unabashed self-promotion, which I have learned is the key to success in the business world. Long and hard experience has taught me that the quality of our wines is unimportant -- it is my ability to network and promote myself that matters most in the business world. Image and illusion are all that matters and our customers feel reassured to know they are buying wine from an important personality who has his own web site.

Most of this site is true, but some of it is fictional. I often forget which part is which. Everyone in the wine trade takes themselves so seriously that I am trying to bring a little perspective and humor into what should be a joyous trade. By the way, my lawyer suggested I include this paragraph.

The site is organized by chronological posts in descending order. There are several posts on each page and you can go to earlier posts by scrolling to the bottom of the page and clicking on older posts. This is a very user-friendly feature.





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The Art of Wine Tasting

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Marquis Phillips Shiraz 2002

This is a hot wine from Australia that is selling like crazy and getting big press.

I can't understand what the fuss is all about. The wine seems absolutely horrific and undrinkable to me, but I seem to be a minority on this matter.

So, in an effort to better understand this wine, I have bought five cases of the Marquis Phillips Shiraz 2002 and will be drinking a bottle every day over the next 60 days. Actually, I will probably only have a glass.

I view this as a total immersion program. If you want to learn Spanish, the best thing to do is to go to a Spanish-speaking country and have no choice but to speak the language. I want to understand the Marquisfied world and I see no alternative but to drink the wine every day for the next two months.

I plan on doing this all alone, to fully concentrate and fully immerse myself in the Marquis experience. Although, I'm not sure if this Marquis Phillips is really a Marquis, or if he bought a noble title. Do they have Marquis in Australia? I'm not certain.

I hope that this experience, that living with the Marquis, allows me to better understand why this wine is so popular. I also hope that the experience helps me become a better wine importer, husband, father and member of my community.

I am posting daily details of my Marquis Phillips Shiraz 2002 Experience on Robert Callahan's excellent wine board, Wine therapy.

Click on the below link to go to my daily reports:

Just Me and My Marquis


- Joe Dressner 9-14-2003 2:23 pm [link] [9 refs] [11 comments]

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