joe dressner

My name is Joe Dressner and I'm The Wine Importer of many French, an increasing number of Italian wines and a Port. I am part of a company, Louis/Dressner Selections, which tries to find interesting and often unusual wines that express the terroir the wines come from and the talent and hard work of the winemakers. This site is my personal spot and has no relation to the company I work for.

The point of this site is unabashed self-promotion, which I have learned is the key to success in the business world. Long and hard experience has taught me that the quality of our wines is unimportant -- it is my ability to network and promote myself that matters most in the business world. Image and illusion are all that matters and our customers feel reassured to know they are buying wine from an important personality who has his own web site.

Most of this site is true, but some of it is fictional. I often forget which part is which. Everyone in the wine trade takes themselves so seriously that I am trying to bring a little perspective and humor into what should be a joyous trade. By the way, my lawyer suggested I include this paragraph.

The site is organized by chronological posts in descending order. There are several posts on each page and you can go to earlier posts by scrolling to the bottom of the page and clicking on older posts. This is a very user-friendly feature.




the wine importer
Send an e-mail to Joe Dressner, The Wine Importer

The Art of Wine Tasting

Click to Read An Exciting Exposé of The Three Tier Schnook System!

Clicking Here Takes You to A Breathtaking Minute-by-Minute Account of a Glamorous Day in the Life of The Wine Importer!

Click Here to Speed to the Non-Fictional Louis/Dressner Selections Website

My Friend André Iché, An Appreciation

View current page
...more recent posts


Februrary is
Drink a Wine Made by a Peasant/Vigneron Month!
Yes, there are lots of négociants making good wine.

Lots of moneyed folks, be they from Barcelona or San Francisco are making good juice.

Many Château owners wouldn't even know how to prune a vine.

Be that as it may, February is:
International Drink a Wine Made by A Peasant/Vigneron Month!

There is still no substitute for someone who works, knows, lives and dies with their land!


Fernand Coudert, the visionary who replanted the Clos de la Roilette in the 1950s and brought back to life one of the great terroirs of the Beaujolais.

Wine phenomenas come and go. Todays Helen Turley will be tomorrow's Bob Foley will be tomorrow's Priorat hotshot will be some Marco in the Barolo. What ever happened to Guy Accad?

But the land and the peasants who worked that land came before them and will still be there after everyone forgets whose wine was The Wine of the Year in 2003. Yes, there is globalization, yes there are armies of consultants, but someone still has to get out there and work the land. There is still a Peasant/Vigneron out there who wants to make great wine. And February is the month to show them that we care about their work, that we are ready to plunk down some money and keep them going.

So, don't forget. Throughout February, wine shops and restaurants will be running promotions around the country.

Be sure to tune-in here for more details.

What are you drinking tonight?

Are you sure it was made by a genuine Peasant/Vigneron?
- Joe Dressner 1-06-2004 2:10 am [link] [11 refs] [44 comments]

older posts...


[home] [subscribe] [login]
Copyright -- Joe Dressner, The Wine Importer