An Amazing Distributor Part 2 Polaner Selections distributes about 80% of our wines in New York and New Jersey. Doug Polaner, Tina Fischer and Michael Wheeler are the owners of this dynamic company. They have introduced and successfully marketed not only our wines, but a range of great producers like López de Heredia and Guisseppe Mascarello, plus they sell Eric Solomon's wines! Not only that, they handle the wines for my cousin Eric Sussman at Radio-Coteaux. What is remarkable about Polaner is that they create wine excitement and have transcended the humdrum salesmanship of wine distributorships. They bring an added value into the market at a time when distribution is going over to standardization, consolidation and boredom. We're having our 11th Annual Louis/Dressner Selections tasting this year and the bulk of the wines are with Polaner. But what is remarkable is that the entire Polaner organizations throws themselves into promoting the event, even though there will be lots of wines they don't sell and don't make money from. I can't say I know another distributor in America who would be so generous with their time and resources. Two people came to our First Portfolio Tasting in 1994 -- Amy Pommier and Danny Cohen of the now closed l'Acajou restaurant. We expect at least 25 people this coming Wednesday, maybe even more, and we have Polaner Selections to thank for our added presence in the New York marketplace. We're also fairly certain that Amy Pommier will be attending for the 13th consecutive time. All our thanks to everyone at Polaner Selections! From the inside people who have helped us with samples and logistics (Kathleen, David, Eric, Roselyn, Carol and Carolina) to the salespeople (Mark, Susan, Tim & Tim, Meg, Linus, the new guy upstate, the new guys in New Jersey, the new woman in New York and Josh who succeeds at selling our wines in New Jersey despite enormous market obstacles) who pound the pavement selling our wines. And of course to Doug, Tina and Mike. All our thanks.
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Hey, Joe, Eric Sussman is your cousin?
On our mothers' side.
I'm sorry, too. Travel & health issues. Lots of work. Not a good combination. |